Link building is the practice of gaining other websites to link back to yours. These links are significant because they inform Google and other search engines that your website is reliable. To rank higher on search engine result pages (SERPs), you must build trust. The higher your rating, the easier it is to find you.
- An important component of your SEO strategy includes obtaining links from other websites
- Link building helps you generate more visitors while enhancing your search engine authority
- Organizations can substitute the use of spreadsheets and random Gmail inboxes with Buzzstream.
What are some of the best link building tools for nonprofits?
In this article, we will consider some of the most outstanding link building tools to improve your website ranking.
1. SEMrush
SEMrush’s default outreach tool allows you to locate prospects, plan your outreach strategy, and track your efforts in just a few minutes. The link building tool also helps you monitor your backlinks and alerts you when they are removed.
By and large, SEMrush stands out for its high-quality backlink data. To begin with, you can examine a site’s backlink profile, anchor text usage, do follow vs. nofollow links, overall link authority, and other factors.
With SEMrush’s four useful tools: Backlink Analytics, Backlink Audit, Link Building Tool, and Bulk Analysis, you can make your link building process as simple as can be.
2. HARO (Help a Reporter Out)
HARO just like Tinder allows you to connect with bloggers and journalists who are looking for sources. Essentially, the platform provides a great way to gain links and exposure. Upon signing up as a source, you will receive daily emails from HARO as well as dozens of queries from authors looking for professional advice. With HARO, you can create high-authority backlinks at scale.
3. Buzzsumo
Although BuzzSumo is not essentially for link building, the tool can still be used to obtain white-hat links to your site. When you insert a keyword, BuzzSumo provides you with a list of people who write on that topic. Also, this tool is great for analyzing Twitter biographies, letting you know the articles shared by influencers.
BuzzSumo can also be used to locate influential Facebook pages and YouTube channels. Sort out YouTube Influencers based on your topic relevance, total subscribers, video count, or total views. It all depends on what is most relevant to you.
4. Moz Link Explorer
Moz Link Explorer is an effective link analysis tool that can be used to gain insight into other best-performing organizations. Enter the specific URL of a nonprofit you consider to be outstanding into the Link Explorer tool and view all of its backlinks. In addition, the link-building tool provides you with link analytics, such as the Domain Authority of the site. To improve your analysis, you can subscribe to other tools such as an on-page evaluator.
5. Buzzstream
BuzzStream helps you to keep track of your outreach. The tool is especially useful for organizations that perform a lot of outreach or work with a team of link builders. Basically, the software ensures that you stay organized.
Organizations can substitute the use of spreadsheets and random Gmail inboxes with Buzzstream. The tool is more effective in tracking conversations and managing campaigns across various projects. Even more, the Buzzmarker Chrome extension is one outstanding feature that can be used to search the site you’re viewing for any email addresses or contact pages.
Conclusion
To sum it all up, an important component of your SEO strategy includes obtaining links from other websites. Link building helps you generate more visitors while enhancing your search engine authority. By and large, it ensures that your nonprofit gains the visibility to attract more donors and audiences. Although building backlinks can be time-consuming, however, the use of effective tools can ease the process.
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